Vijay Anand

Sales Leader | Infection Prevention Advocate | Strategic Account Driver

Vijay Anand is the Regional Sales Manager for South India at Advanced Sterilization Products (ASP), where he leads business operations across five southern states. Since taking on this role in 2021, Vijay has been instrumental in driving growth across ASP’s portfolio—including capital equipment like STERRAD™ sterilizers and a wide range of consumables. He manages a high-performing sales team, executes regional business strategies, and ensures strong customer engagement and satisfaction.

Vijay's role involves building and nurturing strategic relationships with key hospital stakeholders—from CSSD and Infection Control teams to Procurement and Biomedical departments. His focus includes upselling, cross-selling, competitive conversions, and compliance with ethical and regulatory frameworks. He works closely with internal teams—Service, Clinical Education, and Supply Chain—to deliver integrated, value-based solutions to customers. His leadership also supports new product introductions, clinical training, and technical implementation, reinforcing ASP’s leadership in infection prevention.

Vijay began his career with Johnson & Johnson Medical in 2004 as a Territory Manager. He rose through successive roles—Zonal Manager (2014), Regional Sales Executive (2016), and Sales Manager in ASP (2019)—before assuming his current position in 2021. With over two decades of industry experience, he brings strong commercial acumen, regional insight, and a consistent record of sales excellence.

He holds a Bachelor of Engineering (BE) and a Post Graduate Executive Program in Management (PGXPM).