ASP

Event Website & Creative Agency

06 Aug 2015

10 minute SEO tips for #EventProfs: Keyword Density

Arran Coole

We know how busy event marketers are, so if you can only spare 10 minutes today to improve the ability of your event website to attract more attendees – how should you be spending that time?

Keyword density...

You’d be amazed how often this happens (we know, we checked our own site) but make sure your most important keywords actually appear on your website.  This can be in page titles, headers, link text or even copy – but they’ve got to be there.  

Try a free keyword density checker tool like this one from Internet Marketing Ninjas.  Then check five pages and see if you can get your keyword density up.

So if our keyword was "ASP Sticky Wicket 2015" we could make sure it was in our

URL's

URL containing a keyword

 

Or in the Page's title

Page title including keyword

Or in the copy

Page copy including keyword

Or in a link

Page with link text including keyword

So don't expect to win the lottery without even buying a ticket...

If you'd like any support improving your event website, talk to the team today

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